Services
Social Media Management
Bring your dealership, staff, inventory and services to the forefront through the power of a strong social media presence with Purpose management. In the ever-shifting world of social media, success goes beyond photo uploads; it’s a strategic journey. Our team brings a wealth of expertise to the table, ensuring that your social media channels capture attention and drive meaningful traffic and leads. We craft a tailored synergy of posts across diverse channels, leveraging the potency of photos, videos, and compelling stories.
Our specialized approach focuses on the unique dynamics of Facebook and Instagram, ensuring that your content is tailored to these platforms and resonates with the specific audiences that inhabit them.
Facebook & Instagram
LinkedIn is a goldmine for untapped leads. Our strategic methodology revolves around harnessing both existing and new connections, transforming them into genuine conversations and valuable leads.
Video content reigns supreme in increasing engagement, making TikTok an indispensable component of any comprehensive social media strategy. We guide you through the intricacies of TikTok, ensuring your dealership and inventory take center stage with captivating videos.
TikTok
Package Breakdowns:
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Post on Instagram and Facebook 3 Days a Week Including Stories
Content Creation/Image Sourcing
Key Hashtags to Improve Your Content's Organic Reach
Monthly Analytics
Comments and Direct Messages Management
Audience Building
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Minimum of 31 Automotive Facebook/Instagram Posts and Stories
Social Launch Meeting with the Team
Content Creation/Image Sourcing
Key Hashtags to Improve Your Content's Organic Reach
Monthly Analytics
Comments and Direct Messages Management
Audience Building
Social Media Paid Advertising
Elevate your top-performing posts into powerful traffic magnets through our expertly tailored paid advertising services on Meta, TikTok and LinkedIn. Collaborating closely with you and your budget, we optimize every advertising dollar to extract maximum value, ensuring your content doesn't just get views but drives tangible results.
Service Breakdown:
Design visually appealing and impactful graphics for the ads.
Tailor graphics to suit the specific social media platforms and ad formats/placements.
Set up and configure the ads on Facebook Ads Manager.
Ensure proper targeting and placement to reach the target audience.
Continuously monitor the performance of ads.
Analyze key metrics.
Identify areas of improvement and optimization.
Compile comprehensive analytics at the end of each month.
Provide detailed insights into the performance of the ads.
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Email Blasts
Our email blast will allow your dealership customers to stay in touch with what is happening at your store. From OEM programs, to accessories, referral programs, new vehicle launches as well as what is happening on your social media feed. Analytics are provided throughout delivery of the blast to ensure performance and engagement is top priority. A cost effective, targeted, good looking to connect with your audience.
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Google My Business Management
Customers are leaving reviews, asking questions, using maps, visiting your website and calling the dealership. We will respond to all reviews, upload monthly programs and stay on top of any business changes to fully optimize Google My Business. We provide quick responses to Google reviews. Answer any questions that customers may have. Notify sales manager of any questions or reviews that require attention and update your Google My Business including monthly Google posts
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Event & Dealership Photography
Turn your interactions with customers and staff into authentic, powerful social media content with our Event & Dealership Photography service. Our photographers specialize in capturing candid moments, creating a reservoir of authentic images that serve as the backbone for effective and engaging social posts in the future.
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Influencer Marketing
Influencers have the ability to reach your core demographic within your community, through personal unbranded content. This content resonates with their followers, especially if the influencer is recognized and products they endorse are sought after.